hr looking for applicants and best source to find applicants

The Most Overlooked Source For Qualified Applicants

One of the problems I see most often when companies are actively trying to hire is that HR professionals are spending the majority of their time focusing their applicant sourcing efforts in all the wrong places.

What they don't realize is that while some sources (such as job boards) might be attracting more applicants, unless highly qualified, those candidates are just bogging down their hiring process.

And, since more applicants doesn't necessarily mean more hires, companies should instead be looking at which sources are the most powerful in their ability to convert applicants into new hires.

I just recently finished up a huge study looking at 1.2 million applicants across a 6 month period. The goal of this study was to identify where all of the applicants came from in order to pinpoint which sources were recruiting the most hires.

I used my Sourcing Power Tool to rank each with a sourcing power score -- the conversion rate of people who apply from each source that actually get hired.

What I found was extremely valuable.

In today's video, I wanted to share with you what I discovered as one of the most overlooked sources for qualified applicants -- your own company career site. Check it out!

Approach Hiring Like a Growth Hacker

Learn how to focus on your current sources to find out which ones have the most power.

When we dug deeper into this study, we found that although not many people applied through company career sites, those who did were 8x more likely to be hired.

Now, if you could increase the number of job seekers who see your jobs and apply through your company career site, you'd have a larger pool of qualified applicants.

This can be accomplished by first increasing traffic using these simple steps:

  1. Make sure it's easy to find the link to your company career site on your website
  2. Connect your Facebook page to your company career site
  3. Drive employee referrals

Now that the traffic is there, how can you get those job seekers to start applying?

If you haven't already, be sure to watch the video for simple changes you must make in order to convert these job seekers into applicants!

As promised, here is my Sourcing Power Tool to help you dive deeper into your own sourcing efforts to identify your company's power sources.

hr learning about sourcing power

Approach Hiring Like a Growth Hacker

Learn how to focus on your current sources to find out which ones have the most power.

First Name*
Last Name*
Email*
Share this article

Trying to compare Applicant Tracking Systems?

This buyer's checklist will help you weigh all of your options!

Get My Checklist

Curious what ApplicantPro is all about?

Find out how we can help you streamline and optimize your hiring process!

See a Demo



Related Articles

keyboard with apply now button
Trigger Warning: You're missing out on 99% of applicants

Applicant Flow x 2 - DOUBLE Your Applicant Flow Today! Implementing these small hiring practice adjustments will bring you BIG hiring results.

Continue

hr looking at resume for applicant for job
Data Study - What Hiring During COVID is Really Like

Considering all the recent events, some believe the hiring world is now the employer's market while the others believe hiring qualified candidates just got more difficult. But have you seen any of these opinions actually backed by data? Check out our recent data study and decide for yourself.

Continue

rollercoaster representing applicant flow
Combating the Applicant Flow Roller Coaster so You Come Out on Top

You can't keep doing the same things that you were doing pre-COVID and expecting the same, if not better, results. We're living in unique, chaotic, ever-changing times and the fact is... Chaos requires out of the box thinking. It's time to approach hiring differently with this 5-step plan.

Continue




Want a tour?

Schedule a Demo

Let's get started!

FREE Trial