Job Advertising Articles


Not All Applicants Want to Work for You

Not All Applicants Want to Work for You

by Angie Rupp

The other day, a member of our marketing team said to me: “Most marketers wrongly assume that everyone is a potential client.” And while he’s absolutely correct from a marketing standpoint, I couldn’t help but think that the same...

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What is a Job Aggregator

What is a Job Aggregator?

by Callie Hansen

In the last article of our Recruiting Basics series, we discussed what a job board is. A job aggregator is very similar to a job board, but it functions in a different way. A job aggregator acts more...

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What is a Job Board

What is a Job Board?

by Callie Hansen

Job advertising used to be as simple as placing an ad in the local newspaper, putting up a Help Wanted sign in the window, or getting it out there through word of mouth. Today, advertising an open position is much...

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3 Key Principles to Make HR Keyword Masters

3 Key Principles to Make HR Keyword Masters

by Angie Rupp

We preach over and over again in our free webinars and seminars at SHRM events to HR professionals that the key to hiring success is all about evolution. In fact, we’ve said it so many times that you may...

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10 Things Not to Include in Your Job Ad

10 Things Not to Include in Your Job Ad

by Callie Hansen

Here at ApplicantPro, one of our primary goals is to help you find more qualified applicants for your positions. There are many factors that play into garnering more applicants, from the job description to the position itself. But...

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